Work with us

Open position

Marketing Asssociate

Location: Remote

Main Responsibilities:

  • Define audience/buyer persona
  • Conduct market research: competition, ecosystem, pricing
  • Define messaging for each persona
  • Take ownership of the website and ensure content is consistent with messaging
  • Create product materials: white papers, decks
  • Define and own marketing plan for attracting user sign-ups
  • Define and own plan for nurturing and converting prospects
  • Run campaigns to achieve marketing goals
    • Manage the editorial calendar to support initiatives
    • Create content (articles, videos, social, etc.) to support marketing goals
    • Run ads
  • Collaborate with sales on qualification and messaging strategy/tactics

Requirements:

  • At least 2 years of experience marketing SaaS products to US-based customers
  • Experience defining and executing marketing campaigns
  • Experience defining and executing editorial calendars
  • Experience using CRM tools
  • Experience using an email automation platform
  • Portfolio of marketing content in English
  • Define, track, and set goals for marketing KPIs
  • Process-oriented – disciplined to follow a process and can suggest ways to improve it
  • Experience with social listening tools is a plus

Other requirements:

We believe the following qualities are essential to our culture and your success. You are qualified if you identify with at least 4 of the traits below:

  • Excellent communication skills (oral and written)
  • Good listener
  • Fast learner
  • Persistent
  • Introspective
  • Outgoing and personable
  • A self-starter attitude, willing to take initiative
  • Thrive in a fast-paced environment
  • Able to work independently
  • Take ownership of goals
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